Melissa Krasnow | October 9, 2020
AB 713 describes additional exceptions to the California Consumer Privacy Act (CCPA), reidentification of deidentified information, contract requirements regarding the sale or license of deidentified information, and additional privacy policy requirements.
Please also see "A Summary of the California Consumer Privacy Act of 2018."
The CCPA shall not apply to the following.
"Reidentify" means the process of reversal of deidentification techniques, including without limitation, the addition of specific pieces of information or data elements that can, individually or in combination, be used to uniquely identify an individual or usage of any statistical method, contrivance, computer software, or other means that have the effect of associating deidentified information with a specific identifiable individual.
A business or other person shall not reidentify, or attempt to reidentify information that met the requirements of Cal. Civ. Code 1798.146(a)(4), except for any of the following purposes.
In accordance with Cal. Civ. Code 1798.146(a)(4), information reidentified pursuant to Cal. Civ. Code 1798.148 shall be subject to applicable federal and state data privacy and security laws, including without limitation, HIPAA, the CMIA, and the CCPA.
Beginning on January 1, 2021, any contract for the sale or license of information that has met the requirements of Cal. Civ. Code 1798.146(a)(4) where one of the parties is a person residing or doing business in California, shall include the following, or substantially similar, provisions.
A business that sells or discloses deidentified patient information not subject to the CCPA pursuant to Cal. Civ. Code 1798.146(a)(4)(A)(i) must describe in its online privacy policy or in any California-specific description of consumer privacy rights the following, which must be updated at least once every 12 months, whether the business sells or discloses deidentified patient information derived from patient information and if so, whether that patient information was deidentified pursuant to any of the following.
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